Beauty is a state of being is a multimedia Social Change campaign advancing the timeline of beauty and validating the art of self expression. The campaign video was conducted with a series of interviews and conversations around topics of mental health, makeup, perceptions, gender and artistry. Amplifying unheard voices and sharing personal stories on the experience of cosmetics and beauty in the modern world. Together we can be the change we wish to see and create honest, expressive and experimental art in beauty.
This anti-ad video is accompanied by an image and history book, immortalizing the people, stories and experiences expressed in these personal interviews, research and methodologies. Capturing quotes, poems and stories around challenging misconceptions and promoting positive change. Images stills of all of the beautiful people who helped bring this project to life and a brief history section on the evolution of beauty and history of ancient oil vessels.
